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Singapore has witnessed a steady rise in demand for matchmaking services, as singles increasingly rely on professional assistance in finding their perfect match. The surge is attributed to the growing acceptance of dating agencies and individuals opting for more curated and depable methods of connecting with potential partners.
Interestingly, this new wave of demand isn't limited to any particular age group. Dating agencies are now serving a younger clientele alongside those who are seeking second chances at love in later years.
For instance, GG, the offline platform of local dating app Paktor, noted an unexpected demographic shift with its youngest customers being as young as 21 years old. This marks a drastic change from their previous clientele base aged between 25 to 27. The agency reported seeing a rise in younger singles looking for serious relationships and marriage prospects.
Lunch Actually, another dating agency operating in Singapore, has also observed this tr with the shift of its primary audience towards early 20s young adults who are ming for more stable romantic connections. In addition to these younger clients, there's been an increase in interest from older singles, particularly those in their 50s, 60s and even 70s.
Divorcees and widows and widowers seeking a second chance at love represent another growing segment of this demographic. We have seen people in their mid to late 20s who are looking for something serious, stated Violet Lim, CEO and co-founder of Lunch Actually.
The festive period brings an additional boost to these matchmaking services, with both GG and Lunch Actually experiencing a significant increase in sign-ups around holidays such as Chinese New Year and Valentine's Day. This surge is often attributed to the motivating factor of gatherings and family inquiries regarding relationships during these times.
One surprising reason for this shift among younger individuals might be that online platforms have encouraged openness towards dating, but concerns about scams or misinformation on online platforms have led many to seek more secure options like matchmaking services. These agencies typically provide a level of security by thoroughly vetting all members before allowing them to connect.
Furthermore, the introduction of relationship coaching and personal development programs offered by some agencies caters to the needs of modern singles who are not only seeking relationships but also looking to enhance their personal growth simultaneously.
In , Singapore's matchmaking industry is experiencing a notable increase in demand across different age groups. While younger singles now prioritize finding serious commitments through professional assistance, older clients are turning to dating agencies for second opportunities at love or companionship. The rising tr underscores the evolving needs and preferences of modern daters seeking meaningful connections.
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